Our story
the rose edit
An online boutique for easy, everyday style. Wardrobe favourites, jewellery and accessories, chosen to be worn and loved on repeat.

What we believe
The pieces you put on and instantly feel good in. The ones you wear your way, and reach for again and again.
01
The edit
Neutral, easy to wear pieces from New Zealand and Australian labels, alongside our own label of everyday jewellery and the Rose Tee.
02
Made to be worn
We choose pieces for quality and easy styling, so they work with what you already own and earn their place in your wardrobe.
03
Small and local
New Zealand owned and based in the Waikato. Every order is packed with care, and every order plants a tree.

Our own label
made by us
Everyday gold jewellery that’s waterproof, tarnish resistant and hypoallergenic, plus our signature Rose Tee. Each piece arrives on a Rose Edit card, ready to wear or gift.
Shop our labelShopping with us
our promise
Owned and run in the Waikato, New Zealand.
Free tracked shipping on New Zealand orders over $80.
14 day refunds, with exchanges or store credit available up to 30 days.
Every order plants a tree through our Greenspark partnership.